Nathan Lustig

Staying Out of the Cubicle: Entrepreneurship, Innovation, Travel

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What do you DO all day?

December 7th, 2008 · View Comments · Personal Thoughts

What do you DO all day?

I’ve been asked this question by so many people in the last few weeks since ExchangeHut was acquired.   Its been asked with varying degrees of disdain what seems like hundreds of times in the last few months.  From professors to friends, to other entrepreneurs to people at the bars, not to mention my parents, I try to come up with something interesting and meaningful for each audience.
So, what does a college student who just sold his first business do all day?
Class
At the start of the fall semester, I was 11 credits from graduating with a degree in Poli Sci from Wisconsin.  I decided it would be worthwhile to take these 11 credits in two semesters for many reasons, which I will go into later.  As a result, I’m currently taking two classes, both on Tuesdays and Thursdays.
Consulting
I try to work 1-2 hours per day consulting for other startups by doing research, coming up with marketing ideas and helping with business plans.   Its usually some of the most interesting parts of my week.
Reading
I love to read.  I always have, ever since I was in grade school.  I read the Economist cover to cover each week, along with lots of random blogs and books that I find.  I try to spend 2 hours a day reading various books, blogs and magazines.
Research
I’ve also been trying to spend at least 2 hours per day researching new business ideas.  Many days, I spend closer to 4 hours and as many as 8, but on average, its probably closer to 2.  I’ll usually try to read just about anything relating to new ideas that I get to try to get a better feel for new markets.
Working Out
I try to either ride my bike every day, whether its outside or on my trainer.  Other days, I’ll play racket ball with one of my roommates or just mess around at the SERF.  Depending on the day, I’ll try to spend at least an hour a day doing something active.
Sports and Entertainment
Since I’m still a college student and am only taking two classes, I try to make sure I enjoy the college lifestyle while I still can.  I also have student season tickets to football, basketball and hockey and go to all of the games with my friends.

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