Alejandra Tenorio, La Manicurista: Using Tech to Improve Latin America’s Beauty Industry, Ep 72

Missing appointments at a beauty salon can add unnecessary frustration to a person’s daily routine. On the other hand, low paid beauty workers may work a full day and not take a single peso home at the end of a long day away from their families. La Manicurista, a Colombian app that provides on demand beauty services, was born to solve these problems. Two years ago, Alejandria Tenorio, Colombian co-founder of La Manicurista, started the project during her MBA at Tulane University with her business partner, María Isabel Mostesdeoca. Since then, La Manicurista has expanded from its headquarters in Cali, […]

How IoT is Solving Everyday Challenges in Latin America

The Internet of Things (IoT) is a buzzword that many people throw around but not everyone understands. While it sounds obscure, the concept is simple; IoT is communication between physical objects that connect via the Internet.   These products are implanted using sensors, monitors, and other devices that allow them to communicate with other connected devices. For example, if a machine in a factory could automatically send an alert to the supervisor’s smartphone when a gear is starting to wear down, that communication would happen through IoT. It’s easy to imagine hundreds of applications of IoT technology that could simplify or […]

Sofía Yagüe, Next Legal: A Lawyer’s View on the Latin American Startup Ecosystem, Ep 71

Sofía Yagüe never imagined she would end up as an expert in Latin American startups and venture capital, and be splitting her time between New York and Miami. Originally from Spain, she completed her Business and Law studies in Madrid, moving to New York to do her Master’s degree at NYU, and passed the NY Bar becoming a dual licensed Spanish and New York lawyer. An offer at a top law firm led her to Miami, where she recently started her own boutique law firm Next Legal, which specializes in venture capital in Latin America and Spain an the US. […]

Eugenio Perea: Building Mexico’s Startup Ecosystem, Ep 70

Eugenio Perea is a Mexican entrepreneur, investor, and company builder, and Magma Partners’ newest Venture Partner.  Based in Mexico City, his career path has crisscrossed the Mexican ecosystem, consistently returning to the idea that businesses can improve society by creating excellent products that directly solve their customers’ problems. This thesis led Eugenio from his first corporate jobs to his first companies, and finally as entrepreneur in residence at VC firm ALLVP, where he learned the ins and outs of startups. Despite initially planning to become a “soldier in the corporate world,” Eugenio has been a key actor in building out […]