Originally from Cali, Colombia, Daniel studied in the US and started a company in Silicon Valley before realizing he wanted to us his experience to solve a pressing Latin American problem: fraud. Truora, a startup that provides instant background checks, was born to fight that problem.
I sat down with Daniel for this episode to talk about why he decided to go after the Latin American market instead of Silicon Valley, how he raised money from Y Combinator, Accel, and Kazsek Ventures, and why he wants to tackle the problem of fraud in Latin America. We also discuss why he based his company in Cali and the lessons he learned building and working for three startups in Latin America and Silicon Valley. Magma has been supporting Truora since before YCombinator, so I’m especially excited to share the story of this ambitious founder from Colombia on the podcast.(more…)