Eugenio Perea is a Mexican entrepreneur, investor, and company builder, and Magma Partners’ newest Venture Partner. Based in Mexico City, his career path has crisscrossed the Mexican ecosystem, consistently returning to the idea that businesses can improve society by creating excellent products that directly solve their customers’ problems. This thesis led Eugenio from his first corporate jobs to his first companies, and finally as entrepreneur in residence at VC firm ALLVP, where he learned the ins and outs of startups. Despite initially planning to become a “soldier in the corporate world,” Eugenio has been a key actor in building out Mexico’s ecosystem over the past decade.
I sat down with Eugenio on this episode of Crossing Borders to discuss what he learned while starting his own companies, how entrepreneurship is changing Mexico, and how the local ecosystem has changed over the past decade. We also talk about why international VCs should look at the Mexican market and Eugenio’s hopes for Mexico’s future. Check out the rest of this podcast to hear Eugenio’s story from studying chemical engineering to being a key figure in the Mexican startup ecosystem and joining us as our Magma Partners team member in Mexico.
With startup hubs across Latin America vying to become the next Silicon Valley, Mexico may be ahead of the game, and carving out its own niche south of the border. In 2015, TechCrunch published an article that argued that Mexico’s transition over to the innovation economy might just turn it into one of the world’s biggest economies in the next decade. Bismarck Lepe, a Mexican-American entrepreneur who pioneered Mexico-Silicon Valley cross border companies with Ooyala and now Wizeline, contends that Mexico is one of, if not the most interesting country in the world over the next decade.
Mexico’s unique geographic and cultural positioning allows it to capture both the US and the Latin American markets, while its size and natural resources allow it to compete with South American giants like Brazil.
Three major cities in Mexico – Mexico City, Monterrey, and Guadalajara – are at the forefront of the innovative movement and each city is contributing intensely to the growth of the startup ecosystem in Mexico.
While Mexico City is the most powerful due to its size and the availability of private and federal capital, Guadalajara and Monterrey are important second cities that are vying for technology and startup leadership. Here’s a deeper look at the startup ecosystems in each of these Mexican cities. (more…)