Tag: edtech

Greatest Hits Episode: Marta Forero, Driving Economic Growth in LatAm via Corporate Education with UBits, Ep 151

You can now find the full show notes of the Crossing Borders podcast on LatamList.com’s new podcast section. I’ll still post the audio of the podcast on my blog and I’m planning to start writing more again on my blog, like I used to.

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Thanks for listening to Crossing Borders all these years! If you have any feedback or questions, please feel free to reach out here, or contact me on social media.

Outline of this episode:

  • [2:44] – What is UBits?
  • [3:09] – Courses the platform offers
  • [4:00] – How did you decide on UBits?
  • [5:26] – Why Marta decided to build a company
  • [7:18] – The benefits of a supportive dad
  • [9:32] – First steps in founding UBits.
  • [11:32] – How did you meet your co-founder?
  • [13:33] – On getting their first client
  • [15:40] – Decision to focus exclusively on online courses.
  • [16:52] – Toward a scalable business model
  • [18:22] – When did you decide to start raising money for the business?
  • [18:35] – Bootstrapping in Latin America.
  • [19:40] – Applying for Y Combinator
  • [23:20] -Tips for a Y Combinator interview.
  • [25:18] – How did you practice putting everything into 15-second responses?
  • [26:20] – Going to the US with a strategic plan and not feeling shame.
  • [29:24] – How to make the most of YC
  • [31:23] – Raising an investment round after Y Combinator.
  • [33:05] – Advice to other Latin American founders trying to raise in the US.
  • [35:10] – Being a female founder in Latin America.
  • [36:40] – How the ecosystem can improve on being more gender-inclusive.
  • [38:20] – Advice for women looking to raise money in the US and expand their business.
  • [40:46] – Marta’s top resources for entrepreneurs
  • [41:47] – What’s next for you and UBits?

Show notes on Latamlist.com.

How Latin American Startups Are Changing the Workplace

The future of work is a hot topic these days. Technology is developing quickly, disrupting how, where, and when people work. Many worry about the loss of jobs as a result of AI and robotics, while others celebrate the potential for increased flexibility and collaboration across time zones and cultures. 

These changes in the workplace are taking several forms. One is the shift towards the gig economy, where workers act as free agents in contracted positions, often working multiple jobs simultaneously. Freelancers now make up 36% of the working US population, and were the fastest-growing group in the EU labor market between 2000 and 2014. In Latin America, technology is the key to increasing Latin America’s employment and productivity rates, and startups are at the heart of this change in the region’s workplace. 

Below are a few areas of disruptive change in the Latin American workplace, and the entrepreneurs at the forefront of that change. 

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An Overview of Edtech in Latin America

Global investments in education technology, commonly known as edtech, will reach $252 billion by 2020. In fact, the global e-learning market is growing over 14% annually, and this growth rate is likely to continue.

In Latin America, government focus on education increased significantly over the last two decades. As a result, Latin America is now the fourth largest edtech market in the world – behind North America, Western Europe, and Asia in terms of revenue – with expectations for the e-learning market to generate revenues of over $3 billion by 2023.

According to UNESCO, more than 12 million adults in 20 Latin American countries are participating in some form of online education. This is not just online courses; millions of people are now accessing written materials, webinars, podcasts, collaborative software, and more.

What’s driving edtech opportunities in Latin America?

The short answer is surging levels of mobile and Internet access.

Latin America is a world leader in mobile adoption, with more than 415 million out of approximately 690 million people connected to a mobile network. Approximately 60% of all mobile connections in Latin America are smartphones and there are predictions that by 2020, 63% of Latin America’s population will have access to the mobile Internet. This rapid growth is translating into endless opportunities for the edtech sector, even in the most rural and remote areas.

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